AICE Media Studies- What I've learned

 In my commercial I used the conventions that apple uses in the commercials that they create. For example apple show scenarios of people using their products. This is almost identical to what my commercial was doing. My commercial also showed the apple products in actions. The actions were recorded in different settings.

    My commercial was written to give the targeted audience a relatable moment. This gives a reason for the product to be bought. There were plenty of shots looking down on the person using the product in action. Literally showing when the targeted audience could relate. For me this was the easiest part.


The hardest part for me during this time was the editing part. During the editing process I was in the dark. I was unable to meet up with my groupmate. However, from what I could tell there were a lot of shots of people getting ready to do something. whether it be workout, do homework, or just chill.

    To record my commercial my groupmates and I used an iPhone 13 pro max. This phone has the newest updates on apple technology. So, the Camera quality was great, it was way better than mine that's for sure. Then using the app called capcut made it easy to keep everything together. This way my group mates and I could have all of our work in someone's pocket.



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